SEO

A custom 404 error page of hootsuite
| 4 min read
HTTP status code is the server response to the browser requests. It plays a vital role and is essential for Search Engine Optimisation. We can quickly identify the website's health through this code, and it also helps pinpoint significant problems.
How does SEO Work
| 5 min read
An efficient online sales and branding strategy requires an attractive, professionally designed website. Your business website goes a long way in creating an impression on your customers and prospective buyers. In addition to sales, your corporate website should also convey the appropriate brand message across to your target audience. A combination of website aesthetics with higher search engine rankings is necessary for an excellent web strategy.
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| 5 min read
The World Wide Web is getting cluttered with numerous brands and products. In this scenario, how will you get search engines to favour your Drupal website? Search engines are obsessed with quality content and so your “content” is ultimately going to decide how well your website gets ranked in search engine results. Drupal is the best and most efficient platform for you to easily create and manage your content.
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| 5 min read
Once your business has been launched with the necessary fanfare and you have built a fabulous and great-looking website for yourself, you will surely want the world, especially your potential customers, to notice your effort. But how do you get this to happen? This is where SEO or Search Engine Optimization steps in.
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| 5 min read
For all digital marketing teams and their leaders, the challenge of blending two of the most important disciplines i.e. SEO and Content Marketing is hugely critical and needs sustained efforts to lead to success. The perfect blend of content planning and it's promotion is the key to the triumph of a marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign to reach its pinnacle.
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| 4 min read
HubSpot is a software to attract customers through inbound marketing which means blogging, tweeting, social media, and SEO optimization etc. HubSpot provides you to manage all your marketing activities, group them by campaign and finally see a real return on investment across the entire funnel. Hubspot is all in one marketing and powerful sales platform and make marketing easier and more effective.
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| 2 min read
We are all aware about the search engines like Google, Yahoo, Yantex, Bing, etc. will blacklist the sites (In case of websites), if duplicate content has been identified. While we are establishing the business to world, we may require to implement country specific domains and multilingual support in the websites. Nobody will take care of how the search engines consider all those pages.